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Obstacles in development
Price and cost constraints
In recent years, the production of raw materials such as non-ferrous metals (2007 global base metal price forecast), steel and power purchase prices rose sharply, electronic device prices gradually increased, directly leading to increased production costs of power companies. Taking the copper material with a large amount of power products as an example, it climbed from 34,000 yuan/ton in August 2005, and reached 81,000 yuan/ton in May 2006. It is still at a high level of nearly 70,000 yuan / ton.
On the other hand, the market for power supply products is close to saturation, and the competition among manufacturers is fierce. In order to maintain their market share, companies are forced to lower product prices and further reduce the profit margin of the whole product.
Human resources hindrance
In the process of communication with various enterprises, everyone mentioned a problem together: the technical talents in the power supply direction are rare, and it is even rarer to help enterprises solve technical problems. It is a common situation for power companies to encounter technical talents that are not enough for a few months. Also because of the rare talents, how to retain talents has become a big problem after recruiting suitable talents.
Lack of talent will inevitably lead to the lack of original products and core technologies, resulting in an imbalance in the structure of independent research and development and the introduction of technology, and the industrial chain is unreasonable. The same talent flow will also cause problems such as the leakage of core technology of the enterprise.
Professor Zhang Zhansong, chairman of the Guangdong Power Supply Society, said that the basic education of China's power professionals is basically in a semi-blank state. The undergraduate section of major universities in China has not yet opened a power supply major, and lacks corresponding curriculum. Power companies can only recruit graduates from power electronics, automation and other related disciplines to cultivate their own, virtually increasing the human resources costs of enterprises.
Technology and market initiative
Lack of talent will inevitably bring about technical problems. Without continuous innovation of high-level talents, it will lead to product homogenization, independent research and development and introduction of technical imbalances between enterprises, and lose opportunities in commercial competition.
At present, there are still certain technological gaps between products in some fields and advanced foreign products. Especially in the high-end market, it is still impossible to get rid of the embarrassing situation that foreign investors grasp both technology and market control. How to improve their research and development capabilities and increase product technology content The problems that power supply companies urgently need to solve.
Enterprise energy saving strategy
Aging and testing power consumption is probably one of the most headaches for power supply companies. Depending on the type of product, aging and testing account for almost 20%-50% of the electricity used by power producers.
“When we conduct experiments on super-powered power supplies, we must schedule the time in advance.†Guangzhou Zhujiang Telecom Equipment Manufacturing Co., Ltd. introduced the general manager of the leaf red. “Some experiments need to consume too much power and will give electricity to the entire office building. affect."
In Foshan Nanhai District Chuangdian Power Co., Ltd., we found a different place. Their factory buildings and office lines have been modified to directly use enterprise power as a load when UPS power is aging, saving a lot of electricity.
"This entire line distribution is designed by ourselves. Everyone spent two months working together to transform themselves after work." Manager Li of Foshan Chuangdian said, "It took a lot of money and time to renovate the line, but It can save a lot of electricity, and the monthly electricity consumption of the enterprise is reduced by about 30%. On the one hand, it reduces the production cost of the enterprise, on the other hand, it also actively responds to the current national energy conservation and consumption reduction initiative."
Lack of brand awareness
When discussing the future development of the industry, everyone thinks that the biggest problem affecting the healthy development of the industry lies in the lack of brand awareness, satisfaction with immediate interests, disregard of brand effects, and lack of strategic vision for development.
“From many European and American exhibitions I have participated in in recent years, many of our power products are not worse than foreign countries. From the perspective of products, they are still quite competitive. However, due to the lack of strong brands, the competitiveness is greatly reduced, even the same quality. The price of domestic products is at least one grade lower than that of foreign products.†Yin Jin, general manager of Guangzhou Jinshengyang Technology Co., Ltd., “Not only that, the market share of domestic products in certain fields may not be able to compete with foreign chambers. Strong, but compared with the big companies in Europe and America, the export sales and prices are very different, an important reason is the lack of internationally renowned brands."
Discussion of solutions
On December 15, 2006, the first meeting of the first council of Guangdong Power Industry Association was held in Shenzhen Hangjia Chiyuan Technology Co., Ltd. During the meeting, everyone discussed in depth the various issues of concern to the company. . In response to various problems faced in the current industry, various governing units have put forward various opinions for your reference.
Everyone agrees that the role of industry-led organizations is indispensable in the face of the above-mentioned problems. Through industry organizations to guide enterprises to cooperate sincerely, strengthen industry communication, exchanges, and regulate industry order, can solve a large number of problems faced by enterprises.
In terms of cost and price control, industry organizations can jointly conduct market analysis and discussion. On the one hand, through resource integration during procurement, the right to speak and initiative in raw material procurement will be increased. On the other hand, through market demand analysis and enterprise refinement of labor division, the overall scale of the industry can be expanded to avoid price wars and vicious competition.
In response to the problem of talent shortage, on the one hand, through industry organizations to enhance the interoperability of talent resources between industries, reduce the waste of idle idleness and vicious flow. On the other hand, it is possible to unite the technical backbone of the enterprise and the relevant professional colleges and universities, and set up a power professional training institution for the talent needs of each power supply enterprise.
Similarly, the exchange of technical experience through industry organizations has greatly reduced the repetitive work between enterprises, combined with the technical strength of everyone to tackle the core technical problems, and the technical research cooperation with universities to solve.
2006 has gradually drifted away from us, tasted the ups and downs of the past year, summed up the experience and lessons in the miles, and everyone has already set their sights on the long-term future. The future Chinese power market will have a bright future with our common exploration and concerted efforts.
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