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According to the semi-annual report, Dehao Runda's main business income for the first six months of 2014 was 1.935 billion yuan, a year-on-year increase of 42.98%. The net profit attributable to shareholders of listed companies was 38.725 million yuan, down 23.36% year-on-year.
It is worth noting that Dehao Runda's net profit loss after deducting non-recurring gains and losses from shareholders of listed companies in the first half of 2014 was 1.20721 million, a sharp drop of 400.32% year-on-year. That is to say, if it does not rely on government subsidies of more than 64.43 million yuan, Dehao Runda's profitability in the first half of the year will be even more embarrassing.
More seriously, Shenzhen Ruituo, a subsidiary that has been contributing most of its revenue and profits to the LED application business of Dehao Runda, showed its first loss after the consolidated statement in the first half of 2014.
The data shows that Ruituo showed operating income of 178 million yuan in the first half of the year, net loss of 16.8562 million yuan, and net profit fell 317.96%. In the same period last year, Ruituo Display's operating income was as high as 201 million yuan and net profit was 7,733,500 yuan. In just one year, the situation has changed dramatically.
In the first half of 2014, the LED industry boomed, especially the growth of downstream LED application lighting demand also led to the growth of mid-upstream packaging and chip demand. In the first half of the year, DeHao Runda's LED business revenue exceeded the small appliance business for the first time. However, as the market competition in the LED industry has further intensified and the sales price of products has declined, the gross profit margin of Dehao Runda LED business has also fallen by 4.55%.
At present, Dehao Runda has a total of 92 MOCVD machines in the upstream epitaxial chip field, but as of May only 58 units were put into production (including 6 R&D machines). Flip chip is the key development project of Dehao Runda in the past two years, and it is also the most valued product.
"Because of the fierce competition in the market for positive-loaded chips, the gross profit margin is not high, and the remaining machines of the company will be mainly used for the production of flip-chips. We expect to open all this year." Dehao Runda, Secretary-General Deng Fei at the reception agency Investors believe that flip chip is not a niche market.
However, there are still some difficulties in flip chip, and the problems in technology, yield and cost all restrict the promotion and application of flip chip in the market.
"The cost of flip chip is still relatively high, and the scope of application still needs to be improved." Bian Dijun, vice president of Huacan Optoelectronics, told the reporter of "High-tech LED" that due to the lack of mature technology and low cost advantage, in the field of general lighting, flip-chip The advantages of the chip are not great.
"The most important thing is the matching between the chip factory and the packaging factory." Ye Guoguang, the sales director of Guangdong Deli Optoelectronics, believes that the mainland's chip factories are mostly concentrated in the Yangtze River Delta region, and the packaging factories are mostly in South China. The production and application manufacturers have failed. Forming a package, resulting in cost reduction, there is no advantage in the promotion of flip chip.
It can be seen from this that the profit that flip-chips that Dehao Runda has placed high hopes can bring in much profit, and it is still unknown. 
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Dehao Runda Mid-term Deduction Non-After Net Profit and Subsidiary Subsidiary
[Text|High-tech LED reporter Zhao Hui] Dehao Runda (002005.SZ), which has been widely concerned because of the "NVC" incident, finally announced the 2014 mid-year report. Not expected from the market, Dehao Runda's net profit attributable to shareholders of listed companies in the first half of 2014 fell sharply by 400.32% year-on-year, and continued to struggle in the quagmire of turning losses.