Statistical tables of domestic large-scale enterprises acquiring mergers and acquisitions related LED companies Insect Killer Lamp,Bl Tube,Bl Lamp,Bl Bulb Changxing leboom lighting product CO.Ltd. , https://www.leboomuv.com
According to game theory, this cooperative game means that participants negotiate or form alliances with other participants in their own interests, and the results are beneficial to the alliance.
This mode of cooperation is different from the model in which Xiamen Sanan Optoelectronics relies entirely on its own resources for vertical integration, and more often, it seeks high-quality resources in upstream and downstream enterprises, and rapidly integrates superior resources through capital or strategic joint ventures.
This kind of superior resources is nothing more than market channels, industry chain integration, upstream chip supply guarantee, patent technology and capital.
On March 30, NVC Lighting (HK2222) and Cree (Nasdaq: CREE) officially signed a strategic cooperation agreement in Shanghai, and several traditional commercial companies including Jiangsu Shifu Photoelectricity had signed with Cree. A large amount of light source orders. As a combination of traditional lighting companies and LED upstream light source suppliers, in addition to their respective demands for the interests of the industry chain, more and more may be borrowed from each other's existing advantageous resources.
From March 13th to 25th, Dr. Zhang Xiaofei, CEO of Gaogong LED, conducted research on the Jiangsu and Zhejiang provinces with his research team. It is not difficult to find out in contact with enterprises. At this stage, the voices of domestic upstream and downstream enterprises looking for strategic partners are very good. Big, do the chip is willing to find the next package, or want to directly contact downstream applications; traditional lighting into the LED, is also actively looking for packaging with technology advantages, chip home.
Obviously, domestic LED companies are gradually realizing that only by strengthening mutually beneficial cooperation can they make up for shortcomings in industries and channels with minimal cost, and they will not be eliminated in the industry knockout.
Traditional calling LED , LED wants to marry channel
Dehao Runda, which started with small appliances, relied on its market channels and abundant capital accumulated in the consumer terminals to acquire a domestically-developed LED company through acquisitions and staged a vertical integration drama. Guangdong Jianlongda and Shenzhen Ruituo, which were acquired before and after Dehao Runda, showed that it successfully transferred to LED, a profit that contributed a lot to its annual report.
Dehao Runda's 2010 performance report released in early March showed that net profit increased by 300.02% in 2010 and operating income increased by 38.32% over the same period. In addition to the contribution of small household appliance business growth, the contribution of the holding company Shenzhen Ruituo showed its contribution in the LED business. See also the annual reports.
Recently, Ruituo Display Chairman Shi Yaozhong revealed to Gaogong LED reporter that in 2010, Ruituo contributed 37 million profits to Dehao Runda. “Ruituo plays a pioneering role in the vertical industrial chain of Dehao Runda. The performance of the year will be supported by Ruituo. Ruitu has a profit of more than 30 million for two consecutive years, and the target for 2011 is 50 million."
In fact, not only Dehao Runda profited from this acquisition, but the company also received capital, logistics and strategic support after its integration into Dehao Runda. Shi Yaozhong admits that "entering Dehao Runda allows him to stand on a higher platform and plan for a longer-term future. Before that, there was not much resources to support."
Different from the vertical integration of external force, Dehao Runda is the traditional lighting system represented by Sunlight (600261), using its own market channels and LED lighting with technological advantages. Corporate cooperation is the only way to fill the gaps in research and development and technology.
For the market channels of NVC Lighting and Sunlight Lighting, the packaging companies in the middle reaches have a long history. Yan Qianjun, chairman of Hangke Optoelectronics, told reporters that such a story, he asked the decorator what lights to install, the decoration workers directly said that the loading of NVC is good. He said that the decorator could not know what the daring lamp was, but knew the NVC lamp.
Yan Qianjun said that Hangke appreciates the big factories that have been transferred from the past, such as NVC and Sunshine. In a sense, these traditional manufacturers have a greater potential than the companies that do LED lighting now, because they have channels, and they are highly resistant to risks in the downstream. Compared with them, these traditional lighting companies also have a comparative advantage.
Inventec Chairman Hua Guichao also said that in the newly developed LED lighting field, they are looking for partners with production capacity and certain market scale to resell the research and development technology to them, and charge a certain fee and commission. Or turn them into Infineon LED lighting OEM manufacturers, reducing production and market investment. Serial number Company Name Acquisition and acquisition progress status 1 Dehao Runda In April 2009, Dehao Runda invested 107 million yuan to acquire all LED assets of Guangdong Jianlongda and Enping Jianlong to build the largest LED packaging enterprise in China. In July 2009, Guangdong Jianlong, a subsidiary of Dehao Runda, invested 21 million yuan to acquire a 60% stake in Shenzhen Ruituo Display Technology Co., Ltd. In December 2010, Dehao Runda announced that it plans to invest 120 million yuan to acquire a 40% stake in Shenzhen Ruituo, a holding subsidiary, and completely acquire Shenzhen Ruituo to build the most competitive LED display technology enterprise in China. In 2010, net profit increased by 300.02%, and operating income increased by 38.32% over the same period of the previous year. Among them, Shenzhen Ruituo Display Business contributed a substantial increase of 37 million. 2 Han nationality laser Since 2009, it has invested in Shenzhen Guoye Xingguang Electronics, Shenzhen Dazu Optoelectronic Equipment, Shenzhen Lusheng Optoelectronics, and Shenzhen Yuanheng Optoelectronics, and has gradually entered the field of packaging, system and component design and production of LED display and high-power lighting devices. 3 Sunlight Sunshine Lighting won a 50% stake in Hangzhou Hanguang Lighting for a price of 13.5 million yuan.
Data from: Gaogong LED Industry Research Institute (GLII)
Strategic alliance, a shortcut for the growth of growth companies
Since the beginning of 2011, a dark horse has emerged in the domestic LED downstream application - Dajin Jingdian Holdings Co., Ltd. (HK 0515).
The survey of high-tech LED reporters found that Deng Jin, which has been involved in LEDs for more than a year, has successively won street lighting projects in Yangzhou, Chengdu, Tianjin, Lianyungang and Henan. The secret is in strategic alliances.
On September 28, 2009, Dajin Jingdian Holdings and Shenzhen Dongfang Optoelectronics Co., Ltd. established a joint venture to jointly manage LED street lamps and other energy-saving projects through contract energy management mode, and at the same time design and produce LED lighting and packaging products. At the time of cooperation between the two parties, it was just 5 months after the Ministry of Science and Technology announced the “Response to the Trial Implementation of the Pilot Work of the Ten Cities and Wanhao Semiconductor Lighting Application Projectâ€.
In July 2010, Dajin Jingdian saw the Korean LED chip business in the hands of AV Concept Holdings Limited (also listed in Hong Kong), forming a strategic alliance with it.
In fact, before the advancement of Jingjin, the Taiwan Pan-Guangzhou Electric Power Alliance, which was run by Li Bingjie, has integrated resources for Taiwan's LEDs and strengthened the position of Taiwanese companies in the LED industry within a framework of a large agenda.
Zheng Liyao, director of the High-tech LED Industry Research Institute, believes that looking for technical support with market channels or finding a channel with technological advantages, this mutually beneficial strategic alliance is the fastest development path for growth LED companies. .
Stick to integrity, the cornerstone of solid cooperation
At the same time that domestic LED business owners are starting to cope with the trend of cooperation, one problem that cannot be ignored is that adhering to integrity can only be a firm cooperation, so that input and output can be directly proportional.
Dr. Liang Bingwen, a researcher at the Institute of Nanotechnology and Nano-Bionics in Suzhou, China, is concerned that in the process of cooperation between domestic and downstream LED companies, if there is no integrity, the cooperation between enterprises and enterprises will “seemingly beautifulâ€. Ghosts do not achieve the desired results.
In this regard, companies with a cooperative foundation are based on honesty and foster a long-term operational model of the interests of both parties. 
Strategic cooperation, a new round of influx in the domestic LED industry
In the first quarter of 2011, the strategic cooperation model of the domestic LED industry began to emerge. According to industry insiders, this is likely to become one of the most urgent ways for survival and development of enterprises this year.