Opening Season Jacky Samsung Cupid KJ350G sales crowning

With the advent of the IT168 school start-up season, the demand for air purifier products by student groups has rapidly increased. Numerous empty net brands are gearing up to compete in online and offline markets. According to the sales data from domestic well-known e-commerce platform, during the school season, foreign-owned air-purchasing brands headed by Samsung, Philips, and Honeywell accounted for the top three in terms of platform sales, which shows that foreign brands still occupy a certain amount. The superiority of the product, whether it is product performance or quality assurance, is showing excellent level.

The top three empty net product parameters list for sales in the school season

Through the essence of sales, high sales reflect the ability of brands to control consumer demand. In order to strengthen the normative nature of the air-to-air market, China officially implemented a new national standard for air purifiers in March this year, which clearly stipulates the four core indicators of air purifier products, including CADR (clean air volume) and CCM (cumulative purification volume). , energy efficiency rating and noise standards. The implementation of the new national standard not only provides a clear market-oriented and performance benchmark for the rapidly developing vacant industry, but also provides consumers with a reliable basis for product selection. We have selected the top three freezers on the well-known e-commerce platform to understand the current status of branding and product performance in the new national standard:

It can be clearly seen from the data in the table that Samsung has strictly followed the requirements of the new national standard, and the parameters of the air purifier product are completely and accurately marked, while Philips and Honeywell have some minor misses. Taking into account that during the school season, the empty net manufacturers have to focus on student groups as the main target group, so "cost" has become the focus of the major brands competing. The Samsung Cupid KJ350G-K3000WU air purifier, with its high CADR value, high CCM value and price advantage, has become the king of cost-effective air purifiers in the opening school season. Next, we further understand the performance and characteristics of each product.

Samsung Cupid KJ350G-K3000WU

Samsung KJ350G-K3000WU air purifier CADR value of particles up to 350m3 / h, particle CCM value of up to 21000mg, far beyond the new national standard standards P4 level, showing Samsung KJ350G-K3000WU excellent filter life and long-term purification ability. . In addition, the Samsung KJ350G-K3000WU has the highest noise level of only 64 decibels based on the highest levels of particulate matter and formaldehyde energy efficiency. The overall performance is quite dazzling.

At the same time, Samsung KJ350G-K3000WU has a humanized display panel that can monitor and display the current air quality in real time, allowing users to easily identify the current ambient air. The low noise level of the sleep mute mode enables the normal operation of the decontamination function at night and does not disturb the user's normal rest. In addition, the patented anti-bacterial technology on the Samsung KJ350G-K3000WU enables the ultra-clean 3 ion cluster to effectively break down pathogens in the air. To protect the user's respiratory health. The price of the Samsung KJ350G-K3000WU on the Jingdong e-commerce platform was RMB 1,990, which firmly dominated the sales of air purifiers in the opening school season. Samsung KJ350G-K3000WU product information link: http://item.jd.com/2299918.html  

Philips AC4076 Air Purifier

The formaldehyde CADR value of the Philips AC4076 air purifier is 320 m3/h, and the CCM value has reached the standard of the new national standard F4. Applicable area is 22~38 square meters, suitable for small and medium-sized living room. It adopts the filtration and adsorption purification method, and has a sleep mode and a net smoke mode to protect the health of users in all aspects. Of course, like the newly renovated room, Philips AC4076 air purifier is also able to deal with, compound efficient formaldehyde removal filter, allows air to quickly recover, and has an automatic operation system, easier operation, smart night mode can reduce the air The purifier runs at night.

At present, the price of the Philips AC4076 on the Jingdong e-commerce platform is 2499 yuan, Philips AC4076 product information link: http://item.jd.com/492788.html

Honeywell KJ300F-PAC1101W Air Purifier

The Honeywell KJ300F-PAC1101W air purifier is a best-selling classic from the American brand Honeywell AirTouch family. Honeywell's KJ300F-PAC1101W air purifier has a CADR value of 305m3/h and an applicable area of ​​21-36m3. It uses an aerodynamics principle to guide the direction of the air flow, which can increase the area covered by the purification and eliminate dead space in the space gas.

Currently, Honeywell KJ300F-PAC1101W sells for 2299 yuan in Jingdong e-commerce platform, Honeywell KJ300F-PAC1101W product information link: http://item.jd.com/1297518.html

to sum up:

As the leader of foreign brands, the product performance and market performance of the three products demonstrate the strong strength of foreign brands. Among them, Samsung not only achieved a high standard of product quality, but also performed well in strictly complying with the new national standards and deepening consumer demand. Combined with the high sales of the Samsung Air Purifier during the school season, it can be seen that the user's recognition of the performance and quality of the Samsung Air Purifier is very high, and the KJ350G-K3000WU's cost-effectiveness further gains wide acclaim.

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