As we all know, on the occasion of the "Double Festival" of the Golden 9th Silver 10th and the Mid-Autumn Festival and the National Day, consumer demand has grown rapidly, the home appliance industry has ushered in a sales peak, and the ice washing market, which has maintained a steady growth, has also moved frequently. Among them, the veteran home appliance brand TCL Ice Wash is rapidly occupying the market, seizing shares, and leading the new trend of the industry by virtue of its segmented, healthy and international development strategy. Healthy TCL ice wash When health rises to the national strategy, the ice washing industry is also destined to fight a beautiful "health defense war". On August 8, at the 2018 TCL Refrigerator Washing Machine Global Strategic Partner Conference, TCL Ice Wash confirmed this decision. In the future, it will focus on the healthy life of users, taking user needs as the origin, and constantly adopting creative design and innovation. Technology interprets the infinite possibilities for a better life, brings intelligent care and infinite touch to the healthy life of the family, and carries out health to the end! Wei Jun, general manager of the white goods division of Zhongyikang, said that the rapid development of China's economy and the changes in the structure of consumer groups have brought new demands for consumption upgrades of home appliances. In the new era, companies must be good at capturing and guiding these new market demands. At the same time, with the rise of Healthy China as a national strategy, health has also become a new mission of the home appliance industry, which coincides with the main demands of users for healthy white goods. In terms of washing machines, in March 2016, TCL refrigerator washing machines pioneered a revolutionary and subversive pollution-free pulsator washing machine, and pollution-free washing machines began to appear on the stage of history; in August 2016, TCL non-soil-free drum washing machines were launched to achieve drum-free washing. Pollution-free system solutions; In March 2017, the first pollution-free drum-in-drum washing machine became the founder of the pollution-free system solution; in March 2018, the "non-pollution +" strategic upgrade was released, and TCL washing machines will be launched in 2018 Take the lead in realizing pollution-free offline product lines, and at the same time stop the R&D investment in non-stain-free products, and stop the production of non-stain-free washing machines in 2020, and gradually promote healthy washing and care to a new milestone, making pollution-free + truly healthy Standard for life. In the refrigerator category, in August 2015, TCL refrigerators first launched TCL negative oxygen ion (AAT) fresh-keeping refrigerators, indicating that they began to focus on fresh storage of ingredients; by 2016, TCL refrigerators first launched TCL air-cooled dual-frequency refrigerators, highlighting Industry air-cooling technology limitations; by 2017, TCL integrated frequency conversion air-cooled refrigerators will be released globally, the industry's first integrated frequency conversion air-cooling technology; in March 2018, a comprehensive upgrade of the smart health "air cooling +" strategy, the AAT smart sterilization system The popularization of products above 250L will be completed, and 100% of new products will be equipped with antibacterial door seals and handles; by 2020, TCL refrigerators will achieve 70% of the sales of healthy refrigerators. Wang Xianju, general manager of TCL's white goods division, said that the original intention of TCL refrigerator washing machines is to uphold the pragmatic and innovative corporate philosophy and innovate for the healthy life of users. Facing the new era, TCL refrigerator washing machine will stick to its original aspiration, unswervingly promote the group's "dual + strategy" transformation and landing, use the innovative spirit of dare to think and dare to persist, concentrate on product innovation, and use meticulous craftsmanship and excellence. Ingenuity, to provide users with the ultimate product experience and services, to become users' intimate life assistants and health stewards. Subdivided TCL ice wash Under the wave of consumption upgrades, our home appliances have shifted from popular consumption to structural consumption upgrades, and high-end products have attracted more and more attention from consumers. According to the sales data of JD.com during National Day, JD’s large-capacity refrigerators are absolutely favored. The year-on-year growth rate of refrigerators over 450 liters is more than twice the overall average growth rate. Among them, cross-door refrigerators and multi-door refrigerators have increased significantly. TCL's main features of artificial intelligence, health, large capacity and other characteristics of washing machine and refrigerator products are also emerging in an endless stream, changing the situation of the past with one thousand machines in the market. Demand determines the market, and the segmentation of home appliances is directly determined by changes in consumer demand. This demand change has typical characteristics of the times. For example, the TCL integrated frequency conversion air-cooled refrigerator has a user intelligent identification system. Compared with common smart modes such as adding Wi-Fi modules, this refrigerator can automatically recognize food. With a large smart touch screen, it can communicate with users on the surface of the refrigerator. Technological interaction, put the food in the refrigerator, the refrigerator recognizes and broadcasts the name of the food. After the door is closed, the food list is displayed on the APP, and users can use the mobile internet to instantly understand the food information in the refrigerator. Not only the product segmentation, but the market segmentation is also clearer. In the survey, it was found that "big brands that only focus on the primary and secondary markets are beginning to make efforts in the third and fourth tier markets". Channels are sinking. TCL ice washing is currently focusing on 4-6 However, it also has a layout in the 1-3 market. In this field, TCL mentioned brand stores of all categories this year. Previously, it also built a system of specialty stores, that is, a more modern experience store. "Now we have a very good logistics system and marketing system, and we can send Hefei to the whole country as a point. Zhang Li, general manager of the China Marketing Center of TCL's white goods division, said that "the market segmentation will be more clear in the future." Not only that, this year's overall sales revenue goal of TCL's white goods business unit is to exceed 4 billion. TCL Ice Wash also throws a key word to the industry-"Integrated New Retail". In short, product integration, logistics integration and information integration. Gradually realize the integration of online and offline products. In specific areas, accelerate the integration of product lines; logistics integration, truly realize the same product delivery; information integration, open up the correlation between platforms, truly achieve information integration, and give consumers unlimited imagination. International TCL ice wash According to relevant data, on a global scale, TCL refrigerators increased by 13.2% year-on-year from January to June this year; TCL washing machines increased by 8.6% year-on-year, creating a miracle of industry growth against the trend and becoming one of the fastest growing companies in the industry! Backed by TCL Group's dual + strategy and global brand strategy, TCL refrigerator washing machines have continuously improved the core competitiveness of product brands in the global market in recent years, and actively expanded overseas markets. In the European market, TCL refrigerator washing machines integrate European resources, continue to develop products and technologies, and have a high-level, international R&D team in-house, and actively cooperate with German industrial design teams. Not only that, it also has mature channels in Asia-Pacific, the Middle East and Africa. In emerging markets such as South America and India, TCL refrigerator washing machines work with various industries to promote local market development, strengthen brand image and user awareness, and deepen international market demand. And user insights into practical scenarios, adhere to pragmatic innovation, and use better products to open up a larger international market. At the just-concluded 2018 IFA Berlin International Consumer Electronics Show, TCL pollution-free washing machines, TCL integrated frequency conversion air-cooled refrigerators and other innovative products were collectively displayed. The latest VR experience technology and game interactive experience were also used in the exhibition area. You can use VR experience to personally feel the stain-free and overall washing and care process of TCL washing machines; through participating in game interaction, you can experience the innovative technology of TCL refrigerator fast cooling and freshness. Moreover, at this IFA conference, TCL refrigerator washing machine won many international awards such as the most innovative home appliance brand, IFA2018 integrated frequency conversion technology gold award, pollution-free washing and drying integrated product innovation achievement award, and showed its muscles on the international stage. There is no doubt that globalization is a protracted war. Li Dongsheng, chairman of TCL Group, once said: "TCL is still in the process of becoming a competitive global enterprise. But we are very confident. As long as we continue to make unremitting efforts, ten or twenty years later, China’s economy Globally, Chinese companies will be stronger globally." Puff Bar XXL,Puff XXL, Puff xxl 1600, Puff XXL 1600puffs,Puff Bar XXL 1600puffs Nanning Nuoxin Technology Co., LTD , https://www.nx-vapes.com