March 7 news, according to foreign media reports, Google announced on Tuesday that its online marketplace for the sale of applications, video, music, e-books and other digital products Android Market will be renamed Google Play Store.

This move is Google's latest measure to boost its image in the electronic content distribution market and to better compete with Apple and Amazon. In an interview, Google Engineering Director Chris Yerga said: “Some users think that the Android icon on their mobile home screen only represents the downloadable application.”

Android is the world's first smartphone operating system, and Motorola, Samsung, HTC and many other manufacturers use this operating system. Currently, the total number of third-party applications in Google's online store has exceeded 450,000; in comparison, the total number of third-party applications in the Apple App Store is 550,000.

Over the past year and a half, Google has continued to expand its product range on the Android Market, adding e-books, music, and video. The digital content is also an important area of ​​business for Apple and Amazon. In October last year, Apple announced that its iTunes store had a total of 16 billion song downloads. Amazon last year claimed that it sold more e-books than physical books.

Yerga said that because Google sells various types of digital content through different channels - consumers can purchase e-books on the Google Books website, and also on the Android Market website - this can be confusing for consumers. In addition, applications that consumers use to play music and videos or buy books to read are also given different names, which leads to more confusion. Starting from Tuesday, Google's various media applications will carry the logo of the Play brand.