In recent years, image sensors have become more and more popular in the fields of industry, automobile, and consumer markets, and image sensing technology has advanced by leaps and bounds. In addition to providing autofocus, enhanced image quality and optical image stabilization for smartphones, image sensing technology is gradually being embedded in emerging areas such as smart cars, industrial production, the Internet of Things, drone market, and virtual reality. The 100 billion market has quietly opened! At the recent 2018 Shanghai International Machine Vision Exhibition, Ansonmei, the world's leading semiconductor manufacturer, held an "Image Sensor Strategy and Comprehensive Solution Conference" on the application and landing of image sensing technology. At the meeting, Mr. Sammy Yi, Vice President of Global Markets and Application Engineering of ON Semiconductor's Image Sensors Department, carefully analyzed the needs and trends of the industrial and automotive markets, as well as key image sensor solutions, and comprehensively outlined the latest in ON Semiconductor. Image sensor development strategy. The on-site new product technology took turns, and Ansonmei showed the image sensing hard power. Automotive: AEC-Q100 certified image sensor Since 2017, the automotive market has been extremely hot. Whether it is a traditional manufacturing company or an Internet company, all companies with strong capital are struggling in the automotive field. The fundamental reason for attracting a large amount of capital into the car lies in the huge demand in the future market. The data shows that by 2020, the global total sales of automobiles will reach 100 million vehicles per year. At present, there are more than a dozen cameras in a car. If the auxiliary system such as autonomous driving and ADAS is added, the size of the image sensing market in the car will be larger than the current size of the mobile phone. In the new round of competition, ON Semiconductor has made advance arrangements, took the initiative to grasp the future trend, and achieved certain results. This year, Ansenmei's new image sensor AR0237AT is another masterpiece of automotive image sensors. The AR0237AT is a cost-optimized vehicle certified version of the same image sensor AR0237. It offers 1080p/60fps full HD (HD) video capture and still image capture without the need for an IR cut filter. Secondly, when the AR0237AT is equipped with a DVR processor supporting Clarity +TM, its micro-lighting performance is further improved. ON Semiconductor's Clarity+ technology uses innovative filtering techniques to optimize the signal-to-noise ratio (SNR) of automotive imaging solutions, which doubles light capture and allows the sensor to continue to operate even under varying lighting conditions. It is worth mentioning that the AR0237AT has passed the AEC-Q100 certification and has the same outstanding performance as non-vehicle certified devices. At the same time, ON Semiconductor has successfully developed a solution that provides automotive manufacturers with greater design flexibility and superior performance at competitive prices. Industry: X-Class CMOS Image Sensor Platform In the industrial field, as the demand for industrial imaging applications such as machine vision inspection and industrial automation continues to advance, the design and performance of image sensors must also evolve. In order to provide high-performance imaging capabilities, ON Semiconductor has introduced a new product, the X-Class image sensor platform. In principle, the X-Class image sensor platform achieves a new dimension in camera design by supporting multiple CMOS pixel architectures within the same image sensor framework. This allows a single camera design to support multiple product resolutions, as well as support for different pixel functions, such as larger pixels with higher resolution for higher resolution in a given optical format, and optimized design for low noise operation. To increase the dynamic range and so on. Supporting different pixel architectures through a common high-bandwidth, low-power interface allows camera manufacturers to leverage existing parts inventory and accelerate time-to-market for new camera designs. At the same time as the X-Class platform was launched, ON Semiconductor also brought together two devices in the series, the XGS 12000 and XGS 8000. They are based on the platform's first pixel architecture, the advanced 3.2 um global shutter CMOS pixel, featuring superior imaging performance, high image uniformity and low noise. The XGS 12000 delivers 12 megapixels (4096*3072 pixels) in 1-inch optical format, providing the imaging detail and performance needed for modern machine vision and inspection applications. The device will offer two speed grades: one that leverages the 10GigE interface by providing full resolution speeds of up to 90 frames per second (fps); the other lower price version offers 27fps at full resolution, with USB The available bandwidth of the 3.0 computer interface remains the same. While the XGS 8000 offers 4k/UHD (4096*2160 pixels) resolution in 1/1.1-inch optical format, it is also planned to offer two speed grades (130 and 75fps), making this device ideal for broadcast applications. Both devices are packaged in a low-heat, low-voltage, low-power architecture with an X-Class interface that is fully compatible with the compact 29*29mm2 camera design. “An Xingmei X-pixel X-Class platform and devices enable end users to get the performance and imaging capabilities they need in these applications, while camera manufacturers are able to develop their customers flexibly and efficiently in the present and future. A generation of camera design." Yi Jihui introduced at the exchange meeting. Image Sensing Strategy: Multi-point Flowering and Making the Future In addition to these two new products in the automotive and industrial fields, ON Semiconductor continues to increase its code in the communications, consumer electronics, and computing markets, accelerating the perfect landing of image sensor technology. Following the successful acquisition of the IBM Radar Design Center by ON Semiconductor last year, ON Semiconductor has entered the forefront of the automotive radar market and is developing a complete suite of smart car solutions covering chip technology, network security technology and functional safety technology. This step allows the automotive sensor to be deeply integrated with the radar product, ultimately achieving an optimized solution of 1+1>2. In terms of consumer electronics, the Internet of Things, AR/VR, industrial scanning, motion cameras, computing, robotics, drones, etc. will be the main battlefield for ON Semiconductor. Without exception, these consumer areas are deeply integrated with artificial intelligence technology, which also puts higher requirements and standards on the intelligent functions of image sensors. At the same time, in the overall strategy of ON Semiconductor, the Chinese market will be a pivotal battlefield. ON Semiconductor will continue to target the Chinese market, not only “make in China†but also “make for China†to create image sensors that are more in line with China's actual scenes. In the security market, China is definitely the largest market, which is mainly driven by favorable policies at the national policy level. At present, the mainstream of the security market is 2 million pixels, but under the demand of some high-end customers, Anson has begun to deepen 4 million, 5 million pixels, and has even developed new products of 8 million pixels. The growing security market has made Ansenmei very optimistic about the future of the image sensing market. summary With strong product demand and excellent operational services, in 2017, ON Semiconductor achieved a solid performance again with a total revenue of more than 5.3 billion US dollars, and the market value has doubled in the past year and a half. The entire market has highly recognized the market positioning, strategy and execution of ON Semiconductor. We believe that Anson is still in the early stages of gaining revenue in the automotive and industrial end markets. With the adoption of advanced driver assistance systems (ADAS), electric vehicles, machine vision and robotics, the market for image sensing will have a qualitative leap, we will wait and see! Nanning Ousibang Information Technology Co., Ltd. , https://www.ousibangvape.com