Smartphone shipment of 1.5 billion detonation experience and diversified innovative design to absorb gold

According to the IHS statistics of the market survey company, the smartphone market in 2012 was about 712 million units, and it is expected to grow to 897 million units this year. By 2017, the market size will also double to 1.5 billion units. The compound annual growth rate (CAGR) is 15.8%.

IHS estimates that smartphone shipments will be approximately 1.1 billion units in 2014, approximately 1.2 billion units in 2015, and 1.4 billion units in 2016. With the rapid growth of the smartphone market, several existing and new suppliers will benefit from it. However, Apple, which first developed the smartphone, may start to decline.

Global smartphone shipments forecast from 2012 to 2017 (source: IHS; unit: 1 billion units)

IHS pointed out in a press release: "Apple's iPhone sales are not good, and the first quarter shipments of about 37.4 million units were not as expected."

The company predicts that Apple may ship about 150 million iPhones in 2013. Although it has increased 12% from the 134 million expenditures in 2012, it is 26% higher than the total smartphone shipments expected by IHS. Much inferior, but also means that Apple is gradually losing part of its share.

"The slow growth of the iPhone and the rapid introduction of competitive smartphones to the market are mainly due to the fiercely competitive nature of the mobile phone business, especially the current market is constantly shifting from low-end mobile phones to smartphone-oriented development , "Emphasized Wayne Lam, a senior analyst at IHS.

In this year's mobile phone market will also see brands including BlackBerry, HTC and Samsung will launch the latest flagship mobile phones. And Chinese brands such as Coolpad and Gionee also outperformed HTC and Motorola in the first quarter; in addition, it is expected that the Apple iPhone will not launch the new iPhone until the second half of 2013. And its impact on full-year sales may also be limited.

Wayne Lam also pointed out that the pressure of market competition will bring a new round of innovations in audio and display screens for smartphones, in order to achieve a more immersive multimedia user experience and a more diversified smart phone design.

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