Storm VR TV Refers to Alternative 3D TV

The color TV industry has never lacked new concepts and gimmicks. Carefully taking stock of this year's color TV companies' new products, OLEDs, curved surfaces, quantum dots, and HDR have become the focus of public TV companies. However, one company does not follow up on these core hot technologies, but instead takes a more alternative approach.


This company is Storm Technology, which launched the world’s first VR TV in Beijing last week. As the latest one in this round of new product launch season, in the face of other manufacturers have snatched away the hot spots of the popular technology, the storm of latecomers thought of making VR TV the first point. To take advantage of this sleek and hot concept of 2016 VR, to win the focus of attention in the industry.

Indeed, the introduction of Storm VR TV has attracted the attention of the industry. But more is not optimistic about the VR TV and criticism, there are many media colleagues even said that Storm VR TV is an alternative 3D TV, is walking the old road of 3D TV.

Because so-called VR TVs cannot be achieved by TV, users need to implement VR functions. Not only do VR panoramas require VR head-up display, but so-called 720 panorama orientation switching requires the user to use the shaking of the mobile phone. Such an operation is even more complicated than the user directly using the smart phone +VR device or the VR head.


Some media friends actually experienced VR TV. VR TV looks very novel, but in the actual experience, the experience of TV and VR headset is still relatively fragmented, and more experience is that VR TV is only a gimmick, but simply Show VR content on TV, and watch VR demos on your computer in peacetime.

Industry experts pointed out that compared to the intelligent upgrade of color TVs, "VR TV" is more of a formalist innovation, but an alternative 3D TV, Storm VR TV should be called another form of 3D TV, but the 3D glasses will be changed Become a VR device. And the core technology experience, applications and content are not mature, this may cause consumer concern in the short term, but it is difficult to increase sales of TV.

A few years ago, 3D was so fierce in the television world that it became standard on televisions, but 3D has been completely marginalized due to film sources, screen effects, and inconvenient wearing. Last year, 3D TVs were mentioned by fewer and fewer people, and even new products were introduced. The technology did not actually improve.

According to foreign media reports, the world’s top two panel makers are also major TV makers South Korea’s Samsung and LG have already begun the work of retiring 3D TVs, and they completely withdrew completely.

Now that the storm has chosen to hum the concept of VR, the launch of VR TV is to grab only the eyeball in the short term and it does not make any sense to the actual consumer.

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